Semiotics (I) : Saussure's Signified and Signifier
Before start the research of the previous and this post, a small breakdown for the topic was done for getting a more solid researches for this question. One of the important keywords of the questions that make me have a deep research on it for the questions is the Semiotics.
Semiotics means the study of signs and symbols and their use of interpretation, and also an investigating into how the meaning of something is created and how meaning is communicated. Semiotics is purposed by Ferdinand de Saussure, the Swiss linguist and semiotician and Charles Sanders Peirce, the American pragmatist.
Saussure's theory
Semiotics can be deal with physical signs and Fredinand De Saussure purposed the idea with the ‘Signifier and Signified’ concepts to explain Semiotics. In Saussure’s sign defination, there are two main parts of the signs which they are Signifier and Signified. Signifier are the physical forms of the signs, it could be in object form, words or even a simple image. Signified goes to the concept of the signifier refers to and it is depending on who are the target audiences.Together, the signifier and signified make up the signs, which is anything that we can used to be communicate with each others.
I have provide the diagrams below to explain Saussure’s concept.
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